Mission and Vision

Act One provides meaningful arts experiences that enhance the academic and creative potential of children and families in Arizona. We envision a time when all Arizonans acknowledge the value of creative arts experiences as a significant component of educational advancement and personal well-being.

What we do

Act One makes the arts accessible to thousands of children and families in Arizona each year through field trips for K-12 students from Title I schools and the Culture Pass program.

The Founding
of Act One

Act One was started by Russ and Mac Perlich to address the many issues faced by schools and arts organizations alike when organizing field trips. Although many theater companies offered student matinees, low-income schools could not afford the tickets, nor the necessary transportation. The solution became Act One’s signature program: Act One Field Trips.

Field Trips

Act One sends students from Title I schools on educational arts field trips and covers the cost of admission tickets and transportation. Act One facilitates the field trips from start to finish: securing tickets with the arts organizations, working with teachers to book field trips, paying for the transportation and providing educational materials that teachers can use to integrate the field trip into their curricula and prepare the students for their arts experience.

Culture Pass

In 2013, Act One adopted its second program, the Culture Pass. By “checking out” a Culture Pass at one of 64 local libraries, library cardholders receive free admission for two to one of the many museums, theaters and cultural sites that participate in the program. In its first year under Act One, the Culture Pass was expanded to include passes to performances, and today more than 10,000 performance tickets are available annually to library cardholders in Maricopa and Pima counties. In 2014, the Sedona Public Library joined the list of partners, bringing the Culture Pass to Northern Arizona. In October 2015, the program launched in Pima County and is available at 11 Pima County Public Libraries and the Pima Community College Desert Vista Campus Library.

In November 2015, Act One founder Russ Perlich received the Piper Trust Encore Career Prize for an Exceptional Individual. Read More

Act One
Board of Directors

Christina Burroughs, Chair

Principal, Financial Advisor, CAPTRUST

Hilary Smedsrud, Vice Chair

Retired, Community Leader

Al Priem, Treasurer

Retired, Community Leader

Mac Perlich, Secretary

Act One Founder l President and CEO, ON Media

Russ Perlich

Act One Founder | Partner, PWP Capital

Judy McDermott

Executive Director, First Tee Tucson

Ryan Conlan

IT Project Manager, LexisNexis

Priscilla Marquez

Retired, Community Leader

Christopher Houk

Owner and Founder, Houk Law Firm, PLLC

Southern Arizona
Advisory Committee

Andrea Crane
Gail Koshland
Jill Rosenzweig
Judith Brown
Judy McDermott
Lendre Kearns
Priscilla Marquez
Robyn Lambert

Act One
Ambassadors

Cadence Greene, Art Teacher

Sevilla West

Chris Will, Theatre Professor

Pima Community College

Elaine Veatch, Teacher

Longfellow Elementary School

Holli Taylor, Teacher

Nadaburg Elementary School

Jennifer Estrada, Beyond Textbooks Coordinator

Vail School District

Jennifer Pulbratek, Teacher

Cactus High School

Jillian Hernández, Teacher

Puente de Hózhó

Jose "Chach" Snook, Arts Integration Specialist

Davidson Elementary

Jonathan Perrone, STEAM Teacher-Leader

Esperanza Community School

Lynette Stant, Elementary Teacher

Salt River Elementary School

Nicholas Martin, Teacher

Desert Cove Elementary

Robert Encila, Theatre Teacher/Stagecraft

Desert View High School

Sara Mora, Teacher

Wrightson Ridge School

Taryn Tidwell, Teacher

Shepherd Junior High School

Act One Staff

Bernadette Carroll

Executive Director

Dr. Beth Maloney

Director of Arts Education

Anne Osborne

Program + Administrative Assistant

Hanna Schehr

Field Trip Manager

Rebecca Young

Marketing and PR Manager

Pearl Guerriere

VR Specialist

Audriana Graham

VR Specialist

Dempsey Wilken

VR Specialist